Back to Basics: The Eyes Have It

In the process of applying makeup, my absolute favorite step is enhancing the eyes. Whether it’s my own face or that of a client I love how even just a little eyeliner and a quick swipe of mascara can make one look more awake, or how a little glitter can take someone’s look from the office to cocktails with the girls. With so many primers, palettes, and products, the options for eye makeup are just about endless-and, at times, can be a little dizzying. Here’s a handy guide on what every makeup bag needs to dress up those windows to the soul:

Black, Brown, Grey, and Flesh-Tone Eyeliner: These are the holy trinity every eye makeup wardrobe needs. Black eyeliner offers the most versatility; it literally goes with everything and can be subtle or bold depending on the thickness and style of your line. Brown eyeliner is perfect for daytime where the eyes need a little subtle definition and warms up otherwise neutral shadows. Grey eyeliner, while it does not get the credit it deserves, is a phenomenal tool that can be used to fake a smoky eye or add a more demure drama that is not as stark as a black pencil. The flesh-tone pencil is perfect for lining the lower waterline to make eyes appear larger and brighter Of course, if there are any other colors you like, add them to your bag!

NYX Slim Eye Pencil, $4.50, nyxcosmetics.com

A Neutral, Multi-Texture Eye Shadow Palette: While neutral shadows are often written off as “basic,” the right palette will offer you endless ways to play up your peepers. Make sure that the palette you choose has a good mix of matte and shimmer shadows in tones that can be mixed and matched to your skin tone and desired look. With so many options at various price points, this is an item that can be had by all.

TooFaced Born This Way The Natural Nudes Eye Shadow Palette, $45, toofaced.com
e.l.f. The New Classics Eye Shadow Palette, $14, elfcosmetics.com

A “Fun” Palette: This is the other palette in your collection that has some stand-out colors for occasions where you want to go all-out. Naturally, this is open to interpretation: some may want a palette with all of the colors of the rainbow (and then some), while others may want one that contains a few shades of their favorite hue to punch things up. Wherever you fall on the spectrum, make sure that it speaks to your style. Here are a few suggestions based on eye color:

BROWN EYES look even more rich next to shades of purple, blue, deep green, and pewter.

Violet Voss Mini Sweet Violet Palette $18, shopvioletvoss.com


BLUE EYES light up with shades of coral, bronze, warm copper, and silver.

Urban Decay Naked HEAT Palette, $49, urbandecay.com


HAZEL & GREEN EYES dazzle with shades of charcoal, lavender, rich plum, and gold.

Lime Crime Venus Immortalis Eye Shadow Palette, $38, limecrime.com

A Marvelous Mascara: I know, I know, falsies are the thing right now. But as someone who frankly does not have the patience for that or for the days that you just don’t have time I find that having a reliable mascara that separates and volumizes lashes is an indispensable part of an eye makeup wardrobe. It also comes in handy on no makeup days so that an otherwise bare face looks a bot more polished.

Estée Lauder Sumptuous Extreem Lash Multiplying Volume Mascara, $28, esteelauder.com

An Eyelash Curler: Whether your lashes are short or long, curling them will open the eye and make them standout even more. Use the traditional clamp before applying mascara or the heated version after so that the heat can catalyze the formula and keep the curl intact all day or night.

Tweezerman Rose Gold Classic Eyelash Curler, $16, tweezerman.com
Chella Heated Eyelash Curler, $22, chella.com

Published by JasmynElliott

Founder and Blogger at The Lipstick Therapist

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